🏎️ Introducing: BIG Bobby Car x Zipster — Full Speed into Family Fun

You remember the feeling. Four plastic wheels. Your feet on the ground. The whole hallway was a racetrack.

Some toys don't just entertain — they become part of the family story. The BIG Bobby Car has been doing exactly that since 1972, when it first rolled onto the scene at the Nuremberg Toy Fair and promptly took over the driveways, hallways, and hearts of families across Europe. More than 20 million sold. Generations of little drivers. One iconic red car.

Today, we're beyond excited to announce a collaboration that's been a long time coming: BIG Bobby Car x Zipster.

Two Brands, One Shared Finish Line

At Zipster, we've always believed the best moments in family life aren't the big ones — they're the small, everyday ones. The bedtime zooms down the hallway. The dad who gets down on the floor and races alongside. The child who doesn't want the game to stop.

BIG Bobby Car has been at the centre of those moments for over 50 years. Their heritage is built on quality, play, and the kind of toys that parents remember from their own childhoods and can't wait to pass on. That's exactly the spirit we wanted to bring into this collection.

Made for play. Designed for memories. Built for the people who race together.

The Collection

This one's for the dads. And the little ones who want to match them. With a strong Father's Day angle — perfect timing for gifting on Thursday, 14th May — this collection is the racing kit your family didn't know it needed.

The Real Race Is the One at Home

Whether you're the dad zooming across the kitchen tiles alongside a tiny co-pilot, or the parent watching from the hallway with a coffee in hand — this collection is for your family. It celebrates the messy, joyful, laugh-out-loud reality of parenting small children. The nostalgia of being that age yourself. And the quiet magic of watching your own child discover what it feels like to go fast.

The Bobby Car taught a generation to love driving. Zipster is here to make sure they're dressed for it.

Bamboo Soft. Race-Day Ready.

Every piece is crafted in Zipster's signature sustainable bamboo fabric — naturally soft, breathable, and gentle enough for even the most sensitive little skin. Designed in Amsterdam 🇳🇱. Built to handle the speed.

🏎️ BIG Bobby Car x Zipster is available now.